Nescafé
Dolce Gusto
NESCAFÉ Dolce Gusto relies on HELIUM for its German brand communication. And has done so for over 15 years now. The resulting global understanding of the brand enables us to communicate the complex brand with its range of machines, 66 SKUs and multi-brand brands Dallmayr and Starbucks to the consumer. And we do this in a wide variety of ways: POS and other communication materials in both food retail and electronic retail, trade fairs, pop-up stores, shop-in-shop systems, lounge of new SKUs in the market, packaging designs.
RELAUNCH
HELIUM launches Dallmayr for the NESCAFÉ Dolce Gusto range and thus introduces Dallmayr as an independent multi-brand with direct recognition value in the NESCAFÉ Dolce Gusto capsule range. This lounge is supported by targeted communication
such as special displays, OOH campaigns, hard bundles and much more.
01
Design
HELIUM creates all materials for NESCAFÉ Dolce Gusto to address the market and communicate with consumers, starting with capsule and machine packaging, hard bundles, sales folders, trays, consumer brochures, machine brochures and much more.
For over 15 years, we have been shaping the visual brand world together with the dedicated team at Nescafé Dolce Gusto - with creative designs, effective measures and a trusting collaboration that combines innovation and success.
