
THE TOPPING
SELLS THE
DONUT!
It takes a little more than “colorful sprinkles” to make brands
attractive. Everyone likes their doughnut differently - with icing, powdered sugar or classic chocolate. But that's essentially what we do: Finding out what appeals to your target group and conceiving the optimal design, concept and story for it.
HELIUM is a communications agency based in Wiesbaden. Since 2001 we have been creating solutions that make a difference. Our focus is on strengthening brands and achieving measurable results.
We know that optimal brand perception depends on unique design, strategic clarity and compelling storytelling - the topping doesn't come without a really well-made donut ;-)

CORPORATE
DESIGN
HELIUM develops unique corporate designs that communicate brand identity clearly, consistently and effectively. From logos and colour schemes to tailor-made design systems - we create visual concepts that make companies unmistakable and authentically convey their values.
PACKAGING DESIGN
Packaging design is brand communication at first glance. HELIUM designs packaging that not only impresses visually, but also evokes emotions and positively influences purchasing decisions. Creative, strategically thoughtful, and always with an eye on brand differentiation and product experience.
POINT OF SALE
The POS determines which brand is perceived and purchased. HELIUM develops attention-grabbing concepts that enhance brand presence and stimulate purchase – from displays to shop-in-shop solutions to interactive experiences.
CREATIVE AI
WORKSHOPS
Artificial intelligence is revolutionizing creativity. In our Creative AI Workshops, we demonstrate how AI-supported processes can enrich design, branding, and communication. Practical, inspiring, and directly applicable to brands and companies.
STRATEGIC DESIGN CONCEPTS
Good design begins with a clear strategy. HELIUM develops strategic design concepts that strengthen brands, visually translate values, and ensure consistency across all touchpoints. We define company narratives and purpose to create a strategic foundation that ranges from the big idea to appropriate storytelling and visual implementation. This creates a design that is not only aesthetically compelling, but also supports the content and positions the brand for the long term.
FAST DESIGN
TESTING
Make decisions faster, optimize designs efficiently – with Fast Design Testing from HELIUM, visual concepts can be evaluated in the shortest possible time. Through rapid iterations and user feedback, we minimize risks and maximize the impact of design solutions.
SERVICES
CORPORATE DESIGN
HELIUM develops unique corporate designs that communicate brand identity clearly, consistently, and effectively. From logos and color schemes to customized design systems – we create visual concepts that make companies distinctive and authentically convey their values.
CREATIVE AI WORKSHOPS
Artificial intelligence is revolutionizing creativity. In our Creative AI Workshops, we demonstrate how AI-supported processes can enrich design, branding, and communication. Practical, inspiring, and directly applicable to brands and companies.
PACKAGING DESIGN
Packaging design is brand communication at first glance. HELIUM designs packaging that not only impresses visually, but also evokes emotions and positively influences purchasing decisions. Creative, strategically thoughtful, and always with an eye on brand differentiation and the product experience.
STRATEGIC DESIGN CONCEPTS
Good design begins with a clear strategy. HELIUM develops strategic design concepts that strengthen brands, visually translate values, and ensure consistency across all touchpoints. We define company narratives and purpose to create a strategic foundation that ranges from the big idea to appropriate storytelling and visual implementation. This creates a design that is not only aesthetically compelling, but also supports the content and positions the brand for the long term.
POINT OF SALE
The POS determines which brand is perceived and purchased. HELIUM develops attention-grabbing concepts that enhance brand presence and stimulate purchase – from displays to shop-in-shop solutions to interactive experiences.
FAST DESIGN TESTING
Make decisions faster, optimize designs efficiently – with Fast Design Testing from HELIUM, visual concepts can be evaluated in the shortest possible time. Through rapid iterations and user feedback, we minimize risks and maximize the impact of design solutions.
Working with the best clients, brands and partners






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EVEN TODAY, NO AI DECIDES WHO YOU WANT TO WORK WITH, IT'S SYMPATHY AND THE GOOD OLD TIP OF THE NOSE!